Luxembourg chapter
Purpose is the new performance. Luxembourg is ready to lead from within.
We are not a consultancy. We are a movement of founders, executives and practitioners proving that business can serve people and planet without paying for it in performance.
Next event · Co-hosted
Growing without losing your mind — The Signal in the Noise
PULSE x Conscious Business · Masterclass #3
How conscious leadership turns emotion into usable data — and how culture makes it scale.
- Thursday, 17 September 2026 · doors 18:00
- HoST — House of Startups, Luxembourg
- Registration via PULSE

Speakers
Marco Houwen
Luxembourg Chapter Lead · Serial Entrepreneur & Executive Coach
Julian Troian
Designing the Future of Work · Leadership, Culture & Psychological Safety
Our story
One of the wealthiest ecosystems in the world. One of the least engaged workforces.
9%
of employees in Luxembourg are genuinely engaged (Gallup, 2026)
Multiple
Earths' worth of resources consumed by the country each year
5
pillars that turn that tension into a practical way of leading
The tension
Luxembourg is at a turning point. Wealth has never been higher, yet engagement is among the lowest in the world and our resource use runs far beyond one planet. Awareness is growing: wealth is not the same as well-being.
The shift
Climate change, talent shortage, inequality and AI disruption demand a different approach. Yesterday's efficiency-first playbook cannot solve today's complex realities.
The invitation
This is a movement, not a consultancy. CBF Luxembourg unites the people ready to lead from within — and to do the work together, in public, in this country.
Global movement
Part of a Global Movement
CBF Luxembourg is the local chapter of Conscious Business, a global movement equipping leaders with the frameworks, research, and community to build purpose-driven organisations. We draw on that shared methodology and network, and bring our own Luxembourg perspective back into it.
The framework
The 5 pillars of conscious business
- 01
Higher Purpose
Uncover your deeper "why" and embed it across the business.
- 02
Conscious Leadership
Grow leaders who lead with awareness, integrity, and purpose.
- 03
Culture & Organisation
Foster values-driven culture and evolve empowering structures.
- 04
Business Model
Align purpose with strategy to drive innovation and resilience.
- 05
Stakeholders
Co-create value through trust-based, purpose-led relationships.
Core team
The people holding the space

Marco Houwen
Chair

Tanyth Blackler
Events & Governance

Andra Fola
Tech & Treasury

Banu Cetin
Engagement

Julian Troian
Partnerships
Ready to lead from within?
Become a member, or stay close with the occasional newsletter.
Join the movementNewsletter
